Top 10 People searched for on since it started

August 21, 2014

Person’s name and number of searches since December 11, 2011:

  1. jack hanna midhurst 144
  2. Earl rumm 136
  3. erving goffman 135
  4. christie cadotte 76
  5. cheryl shindruk 64
  6. mario giampietri 63
  7. james baldwin 26
  8. kim rumm 25
  9. carey degorter 23
  10. nicola mitchinson 22

How many more home addresses will Geranium Corporation publish to defend their development interests in the Midhurst Secondary Plan?

July 23, 2014

The Midhurst Ratepayers’ Association, MRA opposes sprawl and has been talking to Premier Kathleen Wynne about it since before the provincial election.

On July 17th, Geranium has the MRA president’s home address  printed in 17,100 hard copies and digitally at the Springwater News newspaper. I covered it up with a post-it note (see below) when I photographed it.

20140704 Geranium MRA letter cropped

Maybe Mr. Marc Denhez of the Ontario Muncipal Board? Or Ms. Cheryl Shindruk VP, Geranium? Or Mr. Earl Rumm president of Geranium?

20140717 Springwater News front

I understand that Mr. Earl Rumm is the president of Geranium Corporation (see Ontario looks to smack down SLAPPs).

20140717 Springwater News bifold

Text of the letter: pdf

At least, two previously-published articles note that Ms. Buxton and the Midhurst Ratepayers’ Association continue talking directly to Premier Kathleen Wynne:

1. Midhurst ratepayers not giving up fight after OMB defeat, The Barrie Advance, July 9, 2014, and

Buxton said her group met with Premier Kathleen Wynne during the election campaign and has met with other senior government officials since then.

“(Wynne) promised us she’d order a review and she’d involve us in high-level talks so we could flesh out our concerns and be involved. She’s keeping her word,” Buxton said.

2. Approval for Midhurst housing plan takes one step closer, The Barrie Examiner, July 11, 2014.

Buxton said the association “has the ear” of Premier Kathleen Wynne and that she has spoken with the premier about the Midhurst development.

“She was very receptive and very concerned and she promised the whole thing would be reviewed. I know she is committed to reviewing how this all came about,” Buxton said. “We have already had a meeting with very senior people attached to the premier’s office.”

On Cooling the Mark Out in Midhurst

November 30, 2012

Erving Goffman 1922-1982

Boot tree with sign


…victims find they must suddenly adapt themselves to the loss of sources of security and status which they had taken for granted. A consideration of this adaptation to loss can lead us to an understanding of some relations in our society between involvements and the selves that are involved. In the argot of the criminal world, the term “mark” refers to any individual who is a victim or prospective victim of certain forms of planned illegal exploitation.

The mark is the sucker‑the person who is taken in.

An instance of the operation of any particular racket, taken through the full cycle of its steps or phases, is sometimes called a play. The persons who operate the racket and “take” the mark are occasionally called operators. Free Download

— see Midhurst Secondary Plan receives approval for first phase; other provincial concerns remain before OMB, Barrie Examiner, November 30, 2012.

Pro >=10,000 new homes:

1. “We agree that the remainder of the secondary plan should remain at the Ontario Municipal Board,” Springwater Mayor Linda Collins said in a news release. “Springwater fully supports the approach taken by the ministry.

2. Cheryl Shindruk, a member of the Midhurst Landowner’s Group which is in favour of planned development in Springwater, said the group is pleased with the process and the time frames the ministry has laid out.

“They’ve done a good job to see that it will be done in a managed way,” she said.

Pro <10,000 new homes:

But Kate Harries, of the Aware Simcoe environmental protection group, said they’re frustrated that important provincial decisions concerning the Places to Grow amendment are being made without a sitting parliament.

“We’re very disappointed in the Liberal government,” Harries said. “We’re very disappointed this is happening when there’s no opposition, like the NDP, who would have had many questions for (Minister Bob) Chiarelli.

“But yes, we do have hope,” she added. “We hope this is reversible because there’s very strong grassroots opposition to this. And we’re not giving up.”

The con is said to be a good racket in the United States only because most Americans are willing, nay eager, to make easy money, and will engage in action that is less than legal in order to do so The typical play has typical phases.

Views and Top 10 “people searches” & Posts:, 1st six months

June 1, 2012

Total views: 6,565

Tip 10 People Searched for on

  1. Erving Goffman
  2. Earl Rumm
  3. Jack Hanna
  4. Christie Cadotte
  5. James Baldwin
  6. Mario Giampietri
  7. Cheryl Shindruk
  8. Winanne Grant
  9. Nelson Hickling
  10. Rev. Thomas Williams
Top 10 Posts viewed
  1. Industries sometimes get taken over by bullies
  2. It’s a Shame about the Midhurst Sprawl Plan.
  3. Midhurst timeline & 1942 map
  4. Use historical business models to determine similarities and differences in the present situation  
  5. Does Springwater township have a Zero Tolerance policy for bullying on its property?
  6. What good is money if it can’t inspire terror in your fellow man?
  7. Springwater councillor tries to prop up increasingly wonky Midhurst Secondary Plan
  8. When homeowners are bullied, What is an appropriate response for a municipal government?
  9. Ignorance, allied with power, is the most ferocious enemy justice can have.
  10. How did Day 1 of Midhurst’s Petition Blitz work out?

Geranium wins industry honours, reports the Barrie Advance

May 16, 2012

Journalist Laurie Watt, pictured above with Premier McGuinty earlier this spring, reports in the Torstar-owned Barrie AdvanceGeranium wins industry honours:

Geranium Homes – which has projects in Midhurst, Hillsdale, Horseshoe Valley and Big Bay Point – is Ontario’s best homebuilder.

The Building Industry and Land Development Association (BILD) crowed [sic] Geranium at its 32nd awards April 27.

The Barrie Advance has been very silent as a community news outlet about the Midhurst Secondary Plan in the last 6 months whereas the Barrie Examiner (Sun Media) has chosen a radically different approach in covering this issue.

The Advance quotes Geranium executive Cheryl Shindruk:

Earlier this year, the Canadian Home Builders’ Association awarded Geranium the Grand SAM for its work in both building and marketing.

“Winning these two prestigious national and regional awards is a tremendous honour and a major accomplishment and typifies the very high bar we set for ourselves as a company,” said Cheryl Shindruk, Geranium’s executive vice-president.

“(The top home builder award) represents the level of quality and community involvement we are bringing to the people of Simcoe and Springwater.” A new website to stop Midhurst Secondary Plan rumour and innuendo.

May 3, 2012

Social media are predicated on being…well, social.

It should allow a two-way dialogue of equals.

A press release today on says: Website offers info on Midhurst growthWord pdf Ms. Cheryl Shindruk provides some details:

SPRINGWATER – A coalition of builders, employers and families that believe Midhurst should grow has launched a new website.

In the wake of growing public opposition to a secondary plan that would see population rise by 27,000 over the next 25 years, the Midhurst Landowners Group launched the site,, Monday.

“We believe the people of Midhurst, Springwater and Simcoe County deserve to be respected when talking about the future of Midhurst and showing some respect means delivering factual information, not rumour and innuendo,” said the landowners group’s Cheryl Shindruk.

Respect. Facts.

All very good words.

Top 10 searches this month on

February 24, 2012

WordPress does not show me the names of the people searching this weblog. Same for those who choose to follow the weblog by email.

But what (or whom) is being searched for is valuable feedback to those of us in the municipal government social media space.

  1. erving goffman
  2. public humiliation
  4. “nelson hickling”
  5. alec ovenden
  6. cheryl shindruk
  7. bullies
  8. earl rumm
  9. planscape geranium
  10. mario giampietri

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